SEM (Search Engine Marketing)

Search Engine Marketing (SEM) is a digital marketing strategy that involves promoting a website by increasing its visibility in search engine results pages (SERPs) through paid advertising. It encompasses both Pay-Per-Click (PPC) advertising and other paid search marketing techniques.

Search engine marketing takes advantage of all marketing tools available in search engines, with paid ad results at the top of the search engine results pages (SERPs). This is why businesses today get in touch with the top search engine marketing companies in India that can help them enhance their online presence with the best SEM services in India.